Returns measured from each activist filing's date_of_event, split + dividend adjusted via Yahoo Finance.
| Filed | Form | Filer | Stake | Shares | Intent | |
|---|---|---|---|---|---|---|
| 2026-05-22 | SCHEDULE 13D/A | Cynosure Group, LLC | 52.60% | 21,831,316 | view → | |
| 2026-05-21 | SCHEDULE 13D | Cynosure Group, LLC | 52.60% | 21,831,316 | view → | |
| 2026-05-19 | SCHEDULE 13D/A | Viking Cake BR, LLC | 14.80% | 0 | view → | |
| 2026-04-09 | SCHEDULE 13D/A | Viking Cake BR, LLC | 24.90% | 5,809,391 | view → |
| Date | Insider | Role | Type | Shares | Price | Value |
|---|---|---|---|---|---|---|
| 2026-05-22 | Geyer Clay Howard | officer | Buy | 925 | $6.86 | $6K |
| 2026-05-21 | Geyer Clay Howard | officer | Buy | 45,080 | $6.51 | $293K |
| 2026-05-20 | Schmidt Michael Ryan | officer | Buy | 7,100 | $6.98 | $50K |
| 2026-05-20 | Wegener-Beyer Jessica Michele | officer | Buy | 3,098.324 | $6.46 | $20K |
| 2026-05-15 | Hernandez Jeffrey Robert | director | Sale | 5,809,391 | — | — |
| 2026-05-15 | Brand Daniel Jordan | director | Sale | 5,809,391 | — | — |
| 2026-05-15 | Viking Cake BR, LLC | — | Sale | 5,809,391 | — | — |
| 2026-05-15 | Cynosure Group, LLC | director, 10%+ | Buy | 12,042,712 | $5.35 | $64.43M |
| 2026-05-15 | Cynosure Group, LLC | director, 10%+ | Buy | 1,600,000 | $5.35 | $8.56M |
| 2026-05-15 | Cynosure Group, LLC | director, 10%+ | J | 119,892 | — | — |
| 2026-05-15 | Cynosure Group, LLC | director, 10%+ | C | 119,892 | — | — |
| 2026-05-15 | Cynosure Group, LLC | director, 10%+ | Buy | 12,042,712 | — | — |
| 2026-05-14 | Vingo Jon Patrick Jr. | officer | Award | 52,374 | — | — |
| 2026-05-14 | Vingo Jon Patrick Jr. | officer | Award | 95,240 | $7.16 | $682K |
| 2026-03-20 | Hernandez Jeffrey Robert | director, 10%+ | J | 5,809,390 | — | — |
| 2026-03-20 | Viking Cake Fuel, LLC | 10%+ | J | 5,809,390 | — | — |
| 2026-03-20 | Brand Daniel Jordan | director, 10%+ | J | 5,809,390 | — | — |
| 2026-03-20 | Pereboom Bryan Douglas | 10%+ | J | 5,809,390 | — | — |
| 2026-03-20 | Spellmeyer Jacob Virgil | 10%+ | J | 5,809,390 | — | — |
| 2026-03-20 | Viking Cake BR, LLC | 10%+ | J | 5,809,390 | — | — |
| 2026-03-11 | Wegener-Beyer Jessica Michele | officer | Gift | 27,544 | — | — |
| 2026-03-11 | Wegener-Beyer Jessica Michele | officer | Gift | 27,544 | — | — |
| 2025-12-28 | Pereboom Bryan Douglas | director, 10%+ | Gift | 71,000 | — | — |
| 2025-12-28 | Spellmeyer Jacob Virgil | director, 10%+ | Gift | 99,062 | — | — |
| 2025-12-28 | Brand Daniel Jordan | director, 10%+ | Gift | 125,097 | — | — |
| Settlement | Short Interest | Days to Cover | % Δ vs prior |
|---|---|---|---|
| 2026-05-29 | 991,936 | 1.00 | -8.8% |
| 2026-05-15 | 1,087,745 | 1.47 | -34.0% |
| 2026-04-30 | 1,649,055 | 5.21 | -5.1% |
| 2026-04-15 | 1,737,323 | 5.36 | -18.1% |
| 2026-03-31 | 2,120,473 | 3.70 | -0.8% |
| 2026-03-13 | 2,137,443 | 2.85 | -5.9% |
| 2026-02-27 | 2,270,738 | 4.19 | -12.7% |
| 2026-02-13 | 2,602,270 | 4.46 | -14.5% |
| 2026-01-30 | 3,042,056 | 5.37 | -0.3% |
| 2026-01-15 | 3,052,303 | 9.42 | -6.4% |
| 2025-12-31 | 3,262,199 | 4.40 | +73.5% |
| 2025-12-15 | 1,880,402 | 7.19 | +12.5% |
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