ISSUER PROFILE · CIK 0001643953 · CUSIP 74640Y106

Purple Innovation, Inc.PRPL

19 13D/G filings 2 distinct filers 0 insider transactions (365d)

Post-Filing Returns · across 1 activist filings on this issuer

Median 30d

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Median 60d

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Median 90d

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Median 180d

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Returns measured from each activist filing's date_of_event, split + dividend adjusted via Yahoo Finance.

Activist filings

1 SCHEDULE · 18 SC

Distinct filers

multi-activist cluster

Insiders (365d)

0 buys · 0 sales

Latest short DTC

5.88

as of 2026-05-29

Held by elite portfolio managers

1 holder · $15K

Point72 Asset Mgmt

Filed	Form	Filer	Stake	Shares
2025-03-13	SCHEDULE	Coliseum Capital Management, LLC	49.90%	60,455,908	view →
2023-02-21	SC	Coliseum Capital Management, LLC	—	—	view →
2023-01-17	SC	Coliseum Capital Management, LLC	—	—	view →
2022-09-19	SC	Coliseum Capital Management, LLC	—	—	view →
2022-05-20	SC	Coliseum Capital Management, LLC	—	—	view →
2022-05-18	SC	Coliseum Capital Management, LLC	—	—	view →
2022-03-08	SC	Coliseum Capital Management, LLC	—	—	view →
2022-03-07	SC	Coliseum Capital Management, LLC	—	—	view →
2021-12-29	SC	Coliseum Capital Management, LLC	—	—	view →
2021-05-25	SC	Coliseum Capital Management, LLC	—	—	view →
2021-03-09	SC	Coliseum Capital Management, LLC	—	—	view →
2020-11-24	SC	Coliseum Capital Management, LLC	—	—	view →
2020-11-23	SC	Coliseum Capital Management, LLC	—	—	view →
2020-09-14	SC	Coliseum Capital Management, LLC	—	—	view →
2020-08-24	SC	Coliseum Capital Management, LLC	—	—	view →
2020-07-08	SC	Coliseum Capital Management, LLC	—	—	view →
2020-07-01	SC	InnoHold, LLC	—	—	view →
2019-12-19	SC	InnoHold, LLC	—	—	view →
2019-11-21	SC	InnoHold, LLC	—	—	view →

Settlement	Short Interest	Days to Cover	% Δ vs prior
2026-05-29	1,819,456	5.88	-14.5%
2026-05-15	2,127,052	4.06	+14.8%
2026-04-30	1,853,328	3.70	+11.4%
2026-04-15	1,663,968	6.96	-3.5%
2026-03-31	1,724,986	5.27	-3.3%
2026-03-13	1,783,400	9.27	+4.5%
2026-02-27	1,706,745	7.27	+7.8%
2026-02-13	1,583,944	3.85	-4.6%
2026-01-30	1,659,584	7.42	+8.2%
2026-01-15	1,533,881	6.09	-1.1%
2025-12-31	1,551,140	6.93	-4.9%
2025-12-15	1,631,808	6.51	-5.9%

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