Item 4 — Purpose of Transaction
Item 4 of the Initial 13D is hereby amended and supplemented by adding the following to the end thereof: The Reporting Persons have had discussions with the Issuer's Board of Directors ("Board") concerning the proxy vote cast by Mithaq Capital SPC ("Mithaq") of its Shares, as set forth in Amendment No. 8, against certain proposals set forth in the Issuer's original proxy statement with respect to the Annual General Meeting of Shareholders of the Issuer ("AGM") scheduled to be held on December 30, 2025 . As a result of these discussions, the Board issued a Supplemental Proxy Statement dated December 26, 2025 for the AGM (the "Supplemental Proxy Statement"). As detailed therein, the Board modified and approved revised proposals with respect to the composition of the Board and certain compensation arrangements. Mithaq believes these revised proposals better align with the interests of the Company's shareholders. Based on these modifications, Mithaq has submitted a new proxy for the AGM voting all of the Shares owned by it FOR each of the five proposals set forth in the Supplemental Proxy Statement. In addition to the foregoing, the Reporting Persons may engage in further discussions with the Board and/or management (in each case individually or as a group), other shareholders of the Issuer or third parties in connection with Mithaq's investment in the Issuer. Such discussions may include governance (including calling special shareholder meetings and nomination of directors), board composition, management, operations, business, assets, capitalization, financial condition, strategic plans, liquidity and future of the Issuer, the provision of debt or equity financing to and/or a restructuring of the Issuer. The Reporting Persons intend to review Mithaq's investment in the Issuer on a continuing basis and may from time to time and at any time in the future depending on various factors, including, without limitation, the outcome of the votes at the AGM, the Issuer's financial position and strategic direction, actions taken by the Board, price levels of the Shares, other investment opportunities available to Mithaq, concentrations in the portfolios managed by Mithaq, conditions in the securities, digital advertising and other markets and general economic and industry conditions, take such actions with respect to the investment in the Issuer as the Reporting Persons deem appropriate, including, without limitation: (i) acquiring additional Shares and/or other equity, debt, notes, other securities, or derivative or other instruments of, or that relate to, the Issuer (collectively, "Securities") in the open market or otherwise; (ii) disposing of any or all of its Securities or any or all of the assets of the Issuer in the open market or otherwise; (iii) engaging in any hedging or similar transactions with respect to the Securities; (iv) causing or facilitating changes to the corporate structure or governing documents of the Issuer; (v) effecting changes to the capitalization or dividend policy of the Issuer; or (vi) proposing or considering, or changing their intention with respect to, one or more of the actions described in subsections (a) through (j) of Item 4 of Schedule 13D (the "Actions").